Take Home the 2020 MotorTrend Truck of the Year: The 2020 RAM Heavy Duty

To suggest that country music is pretty popular would be like suggesting that the sun might be warm. It's become one of the dominant forces in the entertainment industry these days. So to see RAM trucks partner with a country star is unsurprising to say the least. Miranda Lambert has won many awards for her music, much like the RAM Truck lineup has won awards for its commitment to durable, rugged trucks capable of anything. Check out the video below which RAM launched to commemorate this new partnership.

To kick off the new partnership, the first act is to auction off a customized RAM 1500 Laramie Longhorn, similar to the truck Lambert herself drives. The proceeds from the auction will go to the charity co-founded by Miranda Lambert, MuttNation Foundation, which fights to end animal cruelty, neglect and homelessness. Considering November is National-Adopt-a-Senior-Dog month, this announcement couldn't be better timed, there is no better, or more American combination than that of a great dog riding shotgun in a RAM pickup truck.

If you'd like to see what the RAM lineup can do for you, come into Binghamton Chrysler Jeep Dodge in Binghamton, NY. We'll show you around our available models and do everything we can to help you find the perfect truck for your needs and interests.

Categories: Video, News
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